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Singapore Tourism Board
Tourism; Public sector

“During the course of the customer engagement project, I am grateful that you (Customer Capital Consulting) shared with us invaluable advice which has helped the Singapore Tourism Board (STB) to gain valuable insights into the customer relationship management process that are practical and applicable to a government organization.

I appreciate that you were very professional and thorough in your work, not only were you meticulous about the details, you were able to guide the project team from a high level, strategic perspective... go the extra mile just to ensure that the Project’s objectives are met.

It has been a pleasure working with you on this Project...”

- Ong Huey Hong (Ms)
Director, Planning and Project Director
Singapore Tourism Board


About Singapore Tourism Board
The Singapore Tourism Board (STB) is an economic development agency that promotes Singapore’s vibrant tourism industry. STB plays an instrumental role in multiple strategic thrusts involving the sightseeing and attractions segments, business travel, healthcare and education services.


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